NCR Corporation has announced that it has won a Microsoft Windows Embedded OEM Partner Excellence Award for enhancing consumer experiences and leveraging Windows Embedded platforms and technologies to build new applications.
The NCR Netkey management software brings together in-store digital advertising and self-service kiosks under a single platform, enabling companies to leverage multimedia content across digital signs and kiosks. For example, a business could opt to use digital advertising to promote its loyalty program and then make it easy for customers to enroll at self-service kiosks.
These innovations mean that NCR customers can introduce a range of interactive kiosk and digital signage applications faster across multiple industries on disparate hardware platforms. Examples include gift registry, which provides consumers with self-service means of creating and purchasing from wish lists, and Endless Aisle, which helps retailers integrate their e-commerce and bricks-and-mortar operations by providing a means for consumers to view a retailer's extended inventory on a kiosk in the store.
"We are pleased to recognize NCR's contribution to building digital signage applications that improve the in-store customer experience," said Pascal Martin, general manager of OEM Embedded Sales for Microsoft Windows Embedded.
The award recognizes Microsoft partners who bring solutions to market using the Windows Embedded portfolio of platforms and technologies. NCR is a Microsoft Gold Certified Partner.
"Windows Embedded includes many technology innovations that allow us to quickly build the cutting-edge digital signage and self-service applications our customers demand to reach consumers in a more personalized and compelling manner," added Dusty Lutz, general manager, NCR Netkey digital signage and kiosk applications.
