GameStop CEO: Redbox success won't mean 'game over'

GameStop CEO: Redbox success won't mean 'game over'
March 18, 2010

HomeMediaMagazine.com reports that while discussing GameStop's fourth-quarter and full-year 2009 financial results March 18, company CEO Dan DeMatteo said kiosk operator redbox's plans to expand its game rental program shouldn't be a concern to stockholders. "Redbox is testing video game rentals in some markets," he said. "Video game rental has always been a channel of distribution in the industry. I see it as a shift from rental stores to machines, if they are successful, and [it will have] no impact on our sales."