• Restaurant's self-service checkout tracks customers' choices for science

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Erie (Penn.) Times-News: The self-service checkout at the Restaurant of the Future has a scientific purpose: customers pay by card and use a touchscreen to punch in their dishes, ensuring that their eating habits can be tracked by scientists. Researchers for the Wageningen University and Research Center project in the Netherlands track responses to changes as they study how surroundings affect subconscious decisions about eating. Does it matter if the cheese slices are wrapped in plastic? Whether the salad is on a red table or a blue one? Whether the soft drinks are by the entrance or by the checkout?

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