DAYTON, Ohio — A recent NCR Corp. survey showed that 64 percent of consumers consider the ease of returns as somewhat or very important. Now NCR's new self-service solution, NCR FastLane Self-Return, enables retailers to provide more convenience to their customers during the often time-consuming and frustrating merchandise-return process.
Deployed by a major European retailer, NCR FastLane Self-Return will be demonstrated Janl. 13-16 at the 2008 National Retail Federation Convention & Expo in NCR's booth.
"The ease of returning products is a significant factor in a consumer's purchasing decision. Our research finds that over half of consumers would prefer to shop at stores that offer a self-service solution to help speed returns," said Mike Webster, vice president of NCR's self-service solutions. "The first solution of its kind, NCR FastLane Self-Return provides retailers with a new vehicle for enhancing the consumer experience and building customer loyalty, while also improving staffing and operational efficiencies."
In a typical retail environment, the solution allows shoppers to return goods for a refund on their own by first scanning the item(s) and entering relevant product information. Next, the item is inspected by a store associate who can approve the return. A reimbursement is then issued in the manner the item was originally purchased — debit, credit, cash or gift card.
