DAYTON, Ohio — NCR Corp. has extended its self-service portfolio into the digital media market with the announcement of NCR Xpress Entertainment, a multichannel entertainment kiosk solution.
The solution includes a high-capacity kiosk that enables rentals, sales of shrink-wrapped media or a combination — with a capacity of nearly twice that of competing units on the market today. In addition to transactions at the kiosk, consumers are able to interact with NCR Xpress Entertainment via the Internet or their mobile devices.
A turnkey solution available with a full suite of managed services, NCR Xpress Entertainment is designed for consumer ease of use and maximum return on investment.
"NCR has built a strong position as a leading global provider of self-service solutions to the financial, retail and hospitality industries, with more recent expansion into travel and healthcare self-service," said NCR chairman and chief executive officer Bill Nuti. "Our launch of this unparalleled digital media solution underscores our strategy of expanding into adjacent markets to drive future growth."
The launch of NCR Xpress Entertainment follows NCR's acquisition of Touch Automation LLC, a privately held firm that provides the digital media merchandising kiosk.
NCR Xpress Entertainment will debut Jan. 13-16 at the National Retail Federation's Annual Convention & Expo in New York in NCR's booth.
