MONTREAL — Integration New Media Inc. used its flagship INM Reach technology as part of a suite-based media/hospitality program for 2007's U.S. Open tennis tournament, which ended Sept. 9.
For the event, INM worked with partner Opera Glass Networks to deliver a media experience that was deployed on IBM's AnyPlace Kiosk.
According to a news release, the kiosks were used to help guests access weekend schedules and find information about entertainment options.
"This is the third time this year that we've teamed up with OGN to provide our INM Reach technology for sporting event kiosks," said Vahe Kassardjian, president of INM. "These innovative kiosks have been well received at each event by both the attendees and our partners."
The Anyplace Kiosk's hardware is paired with custom software from OGN.
The use of INM Reach allows guests to maneuver through multipage PDF itineraries with simple screen taps and zoom in on key content. INM Reach also provides OGN with the ability to update agenda content on the fly without touching any code.
