MUMBAI, India — Saregama India is selling its music to mobile consumers through digital kiosks. Currently launched in Bangalore, Hyderabad and Chennai, in association with Nokia stores, the 25 kiosks have a music library comprising nearly 30,000 tracks.
Consumers connect to the kiosks using USB cords and download songs to their music devices after paying for each download.
Saregama India is the sole content provider of all major music companies like EMI Virgin, Venus, HOM Records and other major national players in the industry for this initiative.
In 2004, music from Saregama's catalog was made available for digital download on global sites like iTunes, MSN Music, Napster, Real Networks, Musicmatch, Virgin Digital and eMusic Sound Buzz.
