MONTREAL — More than 60 OfficeMax locations are using digital signage from ADFLOW Networks and Matrox Graphics, and more of the company's locations are expected to incorporate the technology through 2008.
According to a news release, OfficeMax's digital signs include a combination of ADFLOW's dynamic messaging system with the Matrox Millennium P650 multi-display graphics card.
The signs have reportedly helped Office Max enhance customer service, promote merchandise and provide entertainment to customers as they wait in line.
"This vision required content to span two screens and switch to two individual content feeds. ADFLOW Networks and Matrox Graphics will continue to provide this innovative solution to the OfficeMax Network going forward," said David Roscoe, ADFLOW's president.
OfficeMax Advantage and mid-size stores will continue to incorporate in-store media into their environments, OfficeMax said. Each store will feature two 40-inch state-of-the-art LCD panels, designed and mounted to fit within a newly designed menu board that is located in the printing-service area.
