PISCATAWAY, N.J. — ELO Media has added two new machines to its product line, the DVmatic 550 and the DVmatic 330, according to a news release.
Introduced first in July at the VSDA 2005 Home Entertainment convention in Las Vegas, these two fully automated DVD kiosks allow customers to rent and purchase DVDs and video games at a touch of a button.
"We were extremely happy with the results at the trade show. We proved to the industry that both our products and services are superior to the competition and that our machines are the most suitable for the North American consumer," said Oren Hon, president of ELO Media.
Both DVmatic 330 and 550 utilize a touchscreen 17-inch user interface. The kiosks operate on a Web-based online management system designed to consolidate transaction information from various DVmatic machines in the field which enable operators to manage inventory, produce reports and operate machines remotely.
While a kiosk might not be able to offer its customers the comprehensive selection of a 5,000-square-foot retail store, it can offer ease, convenience, lower prices and all the new releases, which according to Hon are the key factors driving the company's rental unit.
"Automated kiosks will eventually become the primary way for renters to obtain the latest new releases. These machines provide ease and convenience for the customers and an inexpensive solution for the owners to run the business, manage inventory, reduce shrinkage and increase the diminishing profit margins that the rental industry has experienced in the past few years." Hon also said that placed in high-traffic areas that are conducive to impulse purchases, such as gas stations, supermarkets, shopping centers and mass transit stations, DVmatic can be cross-marketed with other products on the shelf and potentially increase store profits and foot traffic.
