aka.tv: Following the September launch of ONESTOP, Toronto-based out-of-home media operator Fourth Wall Media is now preparing to roll out a second major network that serves Hilton hotels.
The company has already helped modernize the Hilton brand through animated e-mail campaigns, Web design, digital signage and touchscreen kiosk applications. And underscoring its commitment to the digital-signage market is the launch of a new division within 4WMÂ — ONESTOP Media Group, which will concentrate on out-of-home TV while other services such as Web design and kiosks continue under the 4WM brand.
The ONESTOP Hilton pilot project began in two of the hotel chain's busiest locations: Hilton Toronto and Hilton Toronto Airport. Forty-inch Samsung LCD screens were placed in lobby and conference areas during the pilot phase, which ran from September to December 2004.
