• Sony offers retailers more options on PictureStation

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PARK RIDGE, N.J. -- Sony Electronics is making next-generation software standard on its PictureStation photo-finishing systems, along with offering new options in kiosk design.

Sony is making the system more customized to a retailer's particular environment, according to a news release. New options include wireless credit-card capabilities, more choices in scalable kiosk designs, an interface on which customized promotional packages can be created, additional language options and a photo library feature.

For their part, customers will enjoy such user-friendly enhancements as new text and border options, automatic color adjustment, re-touch features and faster printing, the release said.

"We have always understood that not all retailers or locations have the same needs, the same type of store layouts or even the same types of customers," said Jay Dellostretto, vice president for digital imaging in Sony Electronics' Business Solutions Division. "These new PictureStation system features and scalable designs are a result of our ongoing communication with retailers."

The release noted that Kinko's has installed more than 900 kiosks in its stores over the past year.

"The flexibility of the Sony PictureStation has helped Kinko's deliver a high level of customer service and tailored solutions for our digital photofinishing customers," said Jeff Heyman, vice president of retail at Kinko's. "The new features represent even greater flexibility for the future, which is critical for Kinko's and our network of 1,200 locations."

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