DULLES, Va., -- America Online Inc. has a series of new initiatives launching today for NASCAR's Daytona 500 that gives fans unparalleled access to the kick off of the NASCAR racing season.
Daytona 500@AOL, features video highlights of the best Daytona 500 moments, daily photos with ZoomView technology and exclusive clips from the Warner Bros. Pictures upcoming film NASCAR 3D: The IMAX Experience. This is available for viewing up to five times faster than on a standard dial-up connection and up to two times faster than on a standard high-speed connection with the new AOL TopSpeed technology, according to a news release.
AOL will introduce an expanded Mobile Marketing Unit that lets fans see, touch and interact with products and services available on the AOL service, all within a venue specifically designed for the Daytona 500.
The Mobile Marketing Unit will have computer kiosks where consumers can see comprehensive and exclusive content available through the AOL service.
