Taiwanese firm launches audience measurement for kiosk, endcap digital signage

Taiwanese firm launches audience measurement for kiosk, endcap digital signage
October 13, 2010

EcafTech, a Taiwanese provider of real-time, automated audience-measurement solutions, in September launched its audience-measurement solution for smaller, integrated digital signage screens, DSVC (Digital Signage Viewer Counter).

DSVC is intended for small digital screens in out-of-home venues such as kiosks and endcaps in stores, malls, display windows, other retail environments, subway stations and anywhere dynamic content and information adds value to a business or public service, the company says.