LogicJunction Inc. has enhanced its hospital wayfinding kiosks, according to a company press release. The wayfinders provide users with step-by-step directions via touchscreen display or via email to smart phones.  The latest release includes:

  • Digital signage capabilities to display advertisements and harness additional revenue
  • Interactive tools to honor existing donors and attract new donations
  • The option to feature an employee or an avatar to represent the brand and welcome users
  • Multilingual interface to assist patients in their native languages

Read more about health care.

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User Comments – Give us your opinion!
  • Curt Johnson
    26890245
    Digital wayfinding and kiosk greeting/administration will be the wave of the future for healthcare, education and retailers over the next 10 to 20 years. There are several benefits to this versus traditional wayfinding and traditional kiosks:
    - No need for re-printing which reduces printing costs and environmental impact
    - More interactive
    - Less installation costs
    - Increased operational efficiencies
    - More modern, technologically advanced environment
    - Targets younger demographic which leans toward technology

    The barriers for institutions to implement are as follows:

    - large upfront costs
    - technology maintenence costs
    - digital content creation and updating costs
    - general unfamiliarity with technology and process
    - hardware upkeep
    - lack of consumer know-how

    With this said, consumers will become more familiar, more kiosk and digital aware and friendly to these types of experiences which will continue to spur growth in the U.S. and abroad. As China, India and other developing markets ramp up at retail, these experiences will be the "norm" from the beginning assuming the financial freedom is present.

    Curt Johnson
    678 525 7545

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