Top Five Mistakes of Kiosk Deployment

Sponsored by Digital Screenmedia Association
Tags: Association, Associations / Events, ATMs, Kiosks & mini kiosks, Tradeshows
Type: White Paper
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Kiosk deployment can be quite a complicated affair, and a successful rollout is never a guarantee.
 
To help you minimize deployment difficulties, we examined failed kiosk projects from across the industry. Nearly all of these projects suffered from one or more of these five errors:
  • A failure to present a truly compelling offer to the customer
  • Relying on intangibles for an attractive ROI
  • A failure to differentiate between the pilot stage and the scaling stage
  • Forgetting that the first roll-out will never be perfect
  • A failure to effectively locate kiosks
For practical advice on how to avoid these deployment flaws, please sign up for the guide below.


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